
So, how should your organization respond to this growing trend? A famous exchange between star basketball player Bill Walton and legendary UCLA Coach John Wooden speaks to this.
- Walton: “You can’t tell me how I can wear my hair, coach!”
- Wooden: “You’re right Bill, but I do get to decide who plays; and we’re going to miss you.”
The first thing to review is whether your current policies accurately reflect the attitudes of your customer base. You can do this through informal discussions or a short online survey. It is also important to track employee performance metrics.
1. Safety first! If the presence of earrings, loops, gauges and nose rings puts the employee at risk for injury or puts your product at risk for contamination, by all means ban those items from the workplace.
2. Unless you’re going to stick to a “no visible tattoos allowed” policy, distinguish between offensive tattoos and tattoos in general. Gang symbols, confederate flags, sexual images and profanity pose different risks for an employee with ink of flowers, dolphins, doves or children’s names. Your organization must decide what type of tattoos are non-offensive.
3. It is OK to have different policies for different categories of employees. No visible tattoos for outside salespeople, for example, may make sense. Having no such restriction for back office, warehouse or plant floor personnel may also make sense.
It’s a mistake to stereotype a candidate based on the presence of visible tattoos or green hair. Focus your interview on true predictors of success in the role – their knowledge, skills and abilities. And supplement the interview with other tools that will improve your good hire percentage, like benchmark assessment testing. Stereotyping frequently leads to missed opportunities.